It’s always good to have better average time on site of a visitor. The more the visitor spends time on your site, the more chances that you can earn. Even sites like Yahoo.com struggles to increase the average time of their visitors.
Having a related posts plugin on your Wordpress blog or any other blogging platform or CMS will make your visitors to discover more interesting things on your site. If you think this plugin just lists out the posts related to the post the visitor is reading, then you are wrong. It also tempts visitors to keep on looking one post after the other. So this increases the average time on site. And chances are, you might get more clicks on ads.
Here are some of the plugins/modules for CMS’es:
Wordpress – Wordpress Related Posts
Drupal – Similar Entries
Joomla – Related Posts for MyBlog
[...] In the above code, numberposts=5 will make 5 random posts to be displayed in the list. Increase the number from 5 to the number of posts that you wish to display in this list. This will now eliminate the need of using a plugin to display random posts and hence increases the chances of your visitors to spend more time on your blog. There is yet another way to make your visitors to spend more time on your blog by displaying Related Posts. This however requires a plugin to display the list of relevant posts. Here’s how you can display related posts on your blog. [...]